01

Why is our
brand
evolving?

Since 2012, many companies have joined forces and helped to transform Sopra Banking from a local software provider into a global Financial Technology (“Fintech”) leader.

We believe it’s time to begin a fresh chapter and launch a new corporate identity, introducing the restructuring of our products and services, with two platforms for two markets.

We invite you to check out our new logo, colors and style, which reflects the future of Sopra Banking Software and the future of finance.

02

New logo
what does it
mean?

Let’s take a look at the new logo

A - Component-basedSquares in the logo symbolize our platforms’ component-based architecture, a unique differentiator in the marketplace.

B - From legacy to digitalTwo arrows and two layers representing the ongoing industry transition from legacy to digital, from on-premise to cloud technologies.

C - Diversity & Street ArtSeveral contrasting colors refer to one of our most important values - diversity. Our company combines talented people who have joined us from different countries, cultures and companies.

Download logos

03

What about
illustrations?

REAL
PEOPLE

STREET
ART
CULTURE

BIRD'S-EYE
VIEW

04

Meaningful
colors and fonts
to highlight content

Main typography

Raleway

Aa

MAIN TYPOGRAPHYRaleway is a modern and strict sans serif font. Its design brings energy and structure to the brand. It also underlines a certain zeal and gives our brand a real youthfulness. This elegant family of sans serif typefaces is designed for the latest look, without losing sight of the letters.

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Web typography

Baton Turbo

Aa

WEB TYPOGRAPHYBaton turbo is a very trendy sans serif font. Its design brings clarity and enthusiasm to the brand. It also underlines a certain passion and gives our brand a real optimism. This elegant family of sans serif typefaces is designed for the latest look, without losing sight of the

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Secondary typography

Open Sans

Aa

SECONDARY TYPOGRAPHYThis clean and distinctive designed font is the perfect complement to the main typeface. It is a modern and commonly used sans serif font. In the spirit of the time, it will allow for smooth and fast reading. It is a discreet and elegant font that will appeal to the widest range of readers.

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Light colors

Colors of the logo

Electro Pink
Blue Lagoon
Tequila Sunrise
Ocean Blue

LIGHT COLORSThe main colors, light colors, underline the strength of the logo and its visual identity and must not be altered in any way. Gradient colours are used to underline the forward-looking nature of Sopra Banking Software. Gradients are major elements of the brand’s visual identity, but their use should be kept to a minimum, particularly with regard to titles and text. Overall consistency must be based on harmony and legibility.

Digital colors

Colors of the assets

Sat Yellow
Sat Green
Sat Purple
Sat Pink
Sat Blue
Pastel Yellow
Pastel Green
Pastel Purple
Pastel Pink
Pastel Blue

DIGITAL COLOURSThere are five main gradients that are used by each major section of the website (Platform, Solution, Delivery, Insights, Company) and five secondary gradients that are rather used in the background.

05

Downloadable assets

Regular Acces

Click on the button below to download the logo of Sopra Banking Software.

Download logo

Employee access

Access to all Sopra Banking brand assets using your corporate credentials.

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